SPEECH ACTS IN THE BUSINESS COMMUNICATION

Posted On Oct 19 2011 by

We will approach the topic of the business communication by establishing its characteristics within the larger context of the human communication. During the modern and especially postmodern periods, we assist to a form of neo-humanism based on the impersonality of the great urban communities in the world metropolis.          The economic units are seen today through the perspective of their reports with the social area, the modern image of a company is that it is mainly formed of human resources and then of technical and logistical endowments. Nowadays, great efforts are made to build the identity of a company (brand, …